Professional Resume.

Account Manager

September 2024 - April 2025

Lead and manage multiple advocacy campaigns aligned with social justice and social impact goals in a fast-paced startup environment 

Cultivate and maintain strong relationships with key media contacts, successfully pitching and securing high-profile media placements for clients 

Design and execute integrated marketing campaigns leveraging social media, online advertising, email marketing, and web design to drive client objectives and create lasting social change 

Manage and mentor a team of junior professionals, overseeing project management, day-to-day account work, and individual career development initiatives 

Contribute to Better Together's growth as a startup by strengthening its brand identity, expanding its network of partners, and establishing its reputation in the social impact sector

Tech PR Account Manager

March 2023 - June 2024

Develop and execute strategic communications for complex technologies and innovative solutions in tech PR, with a focus on Federal IT and general tech sectors

Pitch and secure media placements for clients, demonstrating strong persuasive skills and translating technical concepts into compelling narratives that align with Federal, defense, SLED, civilian, and tech trade publication interests

Cultivate and manage media and analyst relations, specializing in thought leadership coverage and analyst briefings, while staying abreast of breaking government IT news and industry trends

Skillfully copywrite content, including byline articles, awards nominations, white papers, and customer case studies, tailored to captivate and influence key decision makers across various tech sectors and government agencies

Provide comprehensive media training for CEOs and subject matter experts (SMEs), preparing them for interviews, speaking engagements, and other public-facing opportunities to effectively communicate with key stakeholders

Analyze progress against goals, deliver responsive client service, and exhibit exemplary budget management skills, while providing expert guidance to team members based on extensive PR and relationship-building best practices

Advanced Tech Account Executive

July 2022 - July 2023

Communications expert for artificial intelligence, cloud and infrastructure, web scraping and web proxy clients

Establish and nurture relationships between clients in the advanced tech industry with tech analysts and tech journalists around the world including Africa, Australia, the US and UK

Secured media coverage for two clients in five countries within the first month’s hire

Direct internal marketing departments on product launches and industry summits for clients, resulting in premium launch success and no less than 85 percent coverage rates

Conduct market research to stay ahead of trends, innovation, and new technologies to advance programs and better position clients

Adjunct Professor

June 2022 - Present

Demonstrate industry expertise in public relations writing and social media management, as shown through course curriculum, delivery and student engagement

Provide an outlet for mentorship and networking by having guest speakers within the industry visit online classes for Q&A sessions

Provide students with exceptional analytical, communication and research skills needed for relevant fields

Earned a mean score of 4.5 (out of five) for student evaluations

Social Media Assistant

May 2021 - May 2022

Created uniquely targeted social media plans to be executed primarily through Instagram, Tik Tok, Facebook, LinkedIn and Twitter and increased brand awareness by more than +1300% since hire date

Evaluate social media analytics and Google Analytics, expanding marketing strategy to include YouTube; increased website traffic by 32%

Create posts for Tik Tok, Facebook, Twitter and Instagram, scheduling through Sprout Social

Attend department events to provide live social media coverage and capture photos

Design original graphics and promotional material using Canva, InDesign and Illustrator software for use on all platforms

Recommended new ideas for the college’s social media branding guidelines that were implemented by the office of the dean and senior management

Founder

August 2021 - Present

Provide traditional public relations, social media marketing, editorial writing and content creation, campaign and election consulting, virtual assistance and curriculum writing for academia

Served as communications advisor to a mayoral candidate, providing oversight of all debate and public appearances, driving a positive and organic following and engagement with constituents, resulting in over 10 media placements and an increase to 92% overall engagement within 2 months of hire

Assist clients with applications and personal statements for graduate school, resulting in a 100% acceptance rate for admissions

Contract Specialist

March 2021 - November 2021

Led crisis communications and process improvement initiatives for the Kansas Department of Labor during COVID-19, addressing unprecedented unemployment claim volumes and fraud issues

Developed comprehensive literature and instructional materials to guide Kansas claimants through the complex unemployment benefits process, improving accessibility and reducing confusion

Crafted sensitive messaging and scripts for customer service representatives to address fraud claims, balancing empathy with procedural integrity in phone and chat interactions

Implemented streamlined processes and communication strategies that reduced unallocated benefits claims by 57% within nine months

Collaborated with cross-functional teams to design and execute a rapid response plan, effectively managing the surge in unemployment claims while maintaining public trust

Management Trainee

January 2019 - January 2021

Synthesized weekly revenue projection reports that interpret consumer behavior, market opportunities and conditions, marketing results, trends and investments through Microsoft Office Tools

Partnered with general and office managers to automate manual account payables processes, saving time and money while decreasing the margin of error

Facilitated quality assurance, system integration, and user acceptance testing, allowing for an on-time, on-budget, and well-received "go live" of corporate SAP/SAS systems

Provided analytics and decision-support tools to executives as the foundation for revenue projections, restructuring, consolidation, and rerouting strategies